Hospitality and Tourism Management (BS) Events Marketing and Management Concentration

Degree Requirements

General Education Requirements41-44
Select General Education Requirements
Major Requirements
Hospitality and Tourism Mangement Major Core
A. Complete the following:
HTM 200Intro to Hosp & Tour Ind3
HTM 210Food & Bev Serv Mngt3
HTM 212Food Sanitation and Safety3
HTM 216Fund. of Hosp. Financial Mgt.3
HTM 220Mtgs., Inc., Conv., Events3
HTM 310Global Leadership for HTM3
HTM 315Hospitality/Tourism Marketing3
HTM 318Hospitality Industry Managerial Accounting3
HTM 350
HTM 382Digital Marketing in Hospitality and Tourism3
HTM 396HTM Career Planning3
HTM 410Sustainable and Eco-Tourism4
HTM 435Quality Service Management - W3
HTM 440Lodging Management3
General Electives 100-4996
Capstone
A. Complete the following:
HTM 496Internship I Capstone Exp - W3
HTM 498Internship II3
Events Marketing and Management Concentration
A. Complete the following:
APR 221Advertising Principles (Prerequisite: CA 101)3
APR 224Public Relations Principles3
CA 101Intro to Media3
HTM 320Destination Mgmt. & Marketing3
HTM 340Special Events Management3
HTM 455Advanced Meetings, Incentives, Conventions, Events3
SM 384Sport Marketing3
Concentration Elective 100-499 from: APR, CA, HTM, SM3
Minor Requirements
A minor is not required for this degree program0
Total Hours117-120

General Education Requirements

Area I - Written Composition
A. Complete the Following:
EH 101English Composition I3
B. Complete the following:
EH 102English Composition II3
Area II – Humanities & Fine Arts
A. Complete the following:
CA 110Public Speaking3
B. Select one of the following: 13
Brit Lit before 1785
Brit Lit after 1785
Am Lit before 1865
Am Lit after 1865
World Lit before 1650
World Lit after 1650
C. Select one of the following:3
Survey of Art
Art History I
Art History II
Art Appreciation
Introduction to Theatre
Introduction to Music
D. Select one from the following:3
Intro to African Amer Studies
Survey of Art
Art History I
Art History II
Survey of Non-Western Art
Art Appreciation
Intro Anc Greek Roman Culture
Introduction to Theatre
Brit Lit before 1785
Brit Lit after 1785
Am Lit before 1865
Am Lit after 1865
World Lit before 1650
World Lit after 1650
Introductory Latin I
Introductory Latin II
Introductory French I
Introductory French II
Introductory Chinese I
Introductory Chinese II
Introductory Spanish I
Introductory Spanish II
Intro Classical Greek I
Intro Classical Greek II
Introductory German I
Introductory German II
Accelerated Intro German
Introductory Russian I
Introductory Russian II
Accelerated Intro Russian
Intermediate Latin I
Intermediate Latin II
Intermediate French I
Intermediate French II
Accelerated Inter French - H
Intermediate Chinese I
Intermediate Chinese II
Intermediate Spanish I
Intermediate Spanish II
Inter Spanish Accel -H
Interm Classical Greek I
Interm Classical Greek II
Intermediate German I
Intermediate German II
Intermediate Russian I
Intermediate Russian II
Intensive Second Year Russian
Introductory Japanese I
Introductory Japanese II
Introductory Arabic I
Introductory Arabic II
Intro American Sign Language I
Intro American Sign Lang II
Introductory Korean I
Introductory Korean II
Intermediate Japanese I
Intermediate Japanese II
Intermediate Arabic I
Intermediate Arabic II
Intermediate ASL I
Intermediate ASL II
Contemporary Music
Introduction to Philosophy
Critical Thinking
Introduction to Logic
Introduction to Ethics
Social Ethics
Western Philosophy: Classical
Intro to the Study of Religion
Survey of the New Testament
Area III – Natural Sciences & Mathematics
A. Select 3-4 hours from the following:3-4
Finite Mathematics
Precalculus Algebra
Precalculus Trigonometry
Precal Algebra-Trigonometry
Calculus and Its Applications
Calculus I
B. Select 8-10 hours from the following:8-10
Biological Anthropology
and Biological Anthropology Lab
Life Science I
and Life Science I Laboratory
General Biology I
and General Biology I Lab
Life Science II
and Life Science II Lab
General Biology II
and General Biology II Laboratory
Survey of Inorg and Org Chem
and Survey Inorg-Org Chem Lab
General Chemistry I
and General Chemistry I Lab
Environmental Geography
and Environmental Geography Lab
Earth and the Environment
and Earth and the Environment Lab
Physical Geology
and Physical Geology Lab
Earth History
and Earth History Lab
Ocean Science
and Ocean Science Lab
Introduction to Astronomy
and Introduction to Astronomy Lab
Concepts of Physics
and Concepts of Physics Laboratory
Physics with Algebra-Trig I
and Alg-Trig Based Physics I Lab
Physics with Algebra -Trig II
and Alg-Trig Based Physics II Lab
Calculus-Based Physics I
and Calculus-Based Physics I Lab
Calculus-Based Physics II
and Calculus-Based Physics II Lab
Area IV – History, Social & Behavioral Sciences 1
A. Select one of the following:3
HY of Western Civilization I
HY of Western Civilization II
World Civilization I
World Civilization II
US History to 1877
US History since 1877
B. Select two of the following:6
Intro to Cultural Anthropology
Intro Archaeology-Bio Anthro
Intro to Communication
Interpersonal Comm
Introduction to Criminal Justice
People, Places, Environment
World Regional Geography
Intro to Gender Studies
HY of Western Civilization I
HY of Western Civilization II
World Civilization I
World Civilization II
US History to 1877
US History since 1877
Global Issues
Seasons of Life
Intro Native American Studies
Intro to US Government
Introduction to Psychology
Life Span Development
Introductory Sociology
Social Problems
C. Complete the following:
ECO 215Prin of Microeconomics3
or ECO 216 Prin of Macroeconomics
Total Hours41-44

Footnote

1

Students must complete a 6 credit hour sequence either in literature (Area II – EH 215 & EH 216, EH 225 & EH 226, or EH 235 & EH 236) or history (Area IV – HY 101 & HY 102 or HY 121 & HY 122 or HY 135 & HY 136)

Graduation Plan

Plan of Study Grid
First Year
FallHours
EH 101 English Composition I 3
Fine ArtArea II, C 1 3
MathArea III, A 1 3
ScienceArea III, B 1 3
Science LabArea III, B 1 1
HTM 200 Intro to Hosp & Tour Ind 3
 Hours16
Spring
EH 102 English Composition II 3
CA 110 Public Speaking 3
ScienceArea III, B 1 3
Science LabArea III, B 1 1
ECO 215
Prin of Microeconomics (Area IV, C) 1
or Prin of Macroeconomics
3
HTM 210 Food & Bev Serv Mngt 3
 Hours16
Second Year
Fall
LiteratureArea II, B 1 3
HTM 216 Fund. of Hosp. Financial Mgt. 3
CA 101 Intro to Media 3
Social & Behavorial SciencesArea IV, B 1 3
HistoryArea IV, A 1 3
 Hours15
Spring
Social & Behavioral SciencesArea IV, B 1 3
SM 384 Sport Marketing 3
APR 221 Advertising Principles (Prerequisite: CA 101) 3
HTM 212 Food Sanitation and Safety 3
HTM 220 Mtgs., Inc., Conv., Events 3
 Hours15
Third Year
Fall
HTM 310 Global Leadership for HTM 3
HTM 315 Hospitality/Tourism Marketing 3
HTM 318 Hospitality Industry Managerial Accounting 3
APR 224 Public Relations Principles 3
HTM 320 Destination Mgmt. & Marketing 3
 Hours15
Spring
HTM 340 Special Events Management 3
HTM 396 HTM Career Planning 3
HTM 410 Sustainable and Eco-Tourism 4
HTM 435 Quality Service Management - W 3
HTM 440 Lodging Management 3
 Hours16
Fourth Year
Fall
HTM 250 Hospitality HR Management 3
HTM 382 Digital Marketing in Hospitality and Tourism 3
HTM 455 Advanced Meetings, Incentives, Conventions, Events 3
Concentration Elective100-499 From APR, CA, HTM, SM 3
Humanities and Fine ArtsArea II, D 1 3
 Hours15
Spring
HTM 496 Internship I Capstone Exp - W 3
HTM 498 Internship II 3
General Elective 3
General Elective 3
 Hours12
 Total Hours120
1

See General Education Requirements

Notes:

  • HTM 200 is the prerequisite for all HTM core courses.
  • (W) Courses that satisfy USA writing requirement.